Websites, branding & SEO
for day spas.
Scowty builds the brand, logo, and website for day spas and wellness studios, then runs the monthly SEO and AI-search work that keeps you showing up when someone searches Google or asks ChatGPT for a facial, a couples massage, or a spa day nearby. Built for owner-run spas and small studios, entirely online.
Serving day spas and wellness studios across the United States, entirely online.
01What your site needs
What a day spa site has to
get right.
A treatment menu that feels like the spa
A guest wants to know what a 60-minute facial includes and what it costs before they book. Scowty builds your menu as real pages, grouped by facials, body treatments, massage, and packages, in a calm design that matches the room they are about to walk into.
Packages and gift cards, one tap away
Spa days and gift cards are where the larger tickets are. The site puts your packages on their own page and links your gift card and booking buttons to the provider you already use, so a guest never hunts for how to buy.
Photos and a first-visit page
Your own photos of the rooms, the lounge, and the products you carry, plus a short page on what to expect at a first visit. Those two things help turn a search into a booked appointment.
Found by Google and by AI assistants
Asking ChatGPT or Gemini for a spa is now ordinary. The $49/month plan tracks whether your spa is named, publishes content in your voice, and shows you who the AI assistants recommended instead of you.
02How it works
Dream it.
Build it.
Brand, website, and the monthly work that keeps day spas found. Start at step one and Scowty guides you the rest of the way.
Tell Scowty about your spa
Your name, where you are, the treatments you offer, and the feeling you want a guest to leave with. A short chat is all it takes, and a brand direction appears in under a minute.
Approve your brand, logo, and site
Scowty drafts your brand story, six logo options, and a full spa website with a menu, packages, and links to your booking and gift card provider. You review every page and nothing goes live until you say so.
Stay found, month after month
The monthly plan audits your site, publishes blog posts and Google Business posts you approve, tracks whether ChatGPT and Gemini recommend you, and emails you a report.
03Pricing
Start anywhere.
Bundle everything and save.
Spa marketing agencies typically quote a few thousand dollars for a website and bill a monthly retainer on top. Scowty builds your brand, logo, and website for a flat price, and the monthly plan that keeps you found is $49.
Logo Maker
Six real logo options from your business name and trade.
$9one-time
Build Your Brand Story
Your brand foundation. Use it anywhere.
$99one-time
Build Your Website
Your brand and a live website at your domain.
$499one-time
Build Your Customer Base
Get found on Google and AI search. For the site you already have.
$49/mo
Build Your BundleBest value
Everything: brand, website, and three months of ranking work.
$549one-time
04Getting found
The searches we work to get you
found for.
What your customers type
Guests search by treatment and by place. These are the kinds of questions, on Google and inside the AI assistants, that the monthly plan works to put your spa in the answer to.
- day spa near me
- best facial in [your city]
- couples massage near me
- spa packages in [your city]
- spa gift card near me
- sauna near me
- bridal spa day in [your city]
- spa day for two near me
- spa membership in [your city]
Spa treatments we build pages for.
Every treatment gets its own page, written for the guest who is searching for it. Owner-run day spas and wellness studios, including:
- Facials
- Chemical peels
- Microdermabrasion
- Body wraps and scrubs
- Massage
- Couples massage
- Sauna and steam
- Hydrotherapy
- Waxing
- Spa packages and spa days
- Bridal and group bookings
- Memberships
05Scowty research
Half of Florida’s dentists never come up in AI search.
Do you?
We asked ChatGPT and Google Gemini to recommend a dentist in all 67 Florida counties, 2,412 questions across 2,327 practices. 50.4% were never recommended once, including 295 practices with 500 or more Google reviews. Your customers ask the same assistants for a day spa. The free report shows whether you are in the answer.
06Questions
Day spas questions,
answered.
- How much does a day spa website cost?
- Spa marketing agencies typically quote a few thousand dollars for a website, and many add a monthly retainer. Scowty builds your brand and website for a flat $499 (the brand story alone is $99), and the bundle with three months of SEO and AI-search work is $549. The monthly plan that keeps your spa found is $49. Every build includes a free logo and a 30-day money-back guarantee.
- Can guests book and buy gift cards on the site?
- Yes, through the providers you already use. Scowty links your booking button and your gift card button to the booking and gift card services your spa runs on, so a guest goes from reading about a treatment to buying in one tap. Scowty does not sell gift cards or take bookings itself, so your money and your calendar stay where they are.
- Will the site match the feel of my spa?
- That is the point of the brand work. Scowty writes your brand story and picks a color palette and type from your answers, then designs the site around the photos you supply of your rooms and products. You review everything before it goes live, and your first 30 days include up to 15 free changes.
- Who writes the treatment descriptions?
- Scowty drafts your brand story, your treatment menu, and your first-visit page from your answers to a short set of questions, in your voice and in plain language a guest understands. You review every page before it goes live and can edit any line yourself or ask for a change.
- I already have a website. Can you work with it?
- Yes. The $49/month SEO and AI-search plan works with the site you have. It audits the site, drafts blog posts and Google Business posts in your spa's voice for you to approve and publish, tracks whether ChatGPT and Gemini name your spa, and sends a monthly report. Start with the free AI visibility report to see where your spa stands.
- Do AI assistants recommend day spas?
- They do, and most spas are missing. When we asked ChatGPT and Google Gemini to recommend a dentist in every Florida county, half of the state's 2,327 dental practices were never recommended once, including practices with hundreds of reviews. People ask the same assistants for a spa. The free report shows whether your spa comes up today and the two changes most likely to fix it.
- Do you work with a small studio or a new spa?
- Yes. Scowty is priced for a solo esthetician with a studio, a new spa, or a small team. Everything runs online through a short chat, so you can build between guests. If you would rather talk to a person, click Talk to Scowty on any page and ask for a human, or email hello@scowty.com.
Scowty uses AI to draft your brand, logo, website, and monthly content from your answers. You review and approve everything before it goes live, and everything Scowty makes for you is yours.
Ready to get your spa online?
Start free.
Tell Scowty about your spa and get a free brand direction in under a minute, no account needed.
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