Websites, branding & SEO
for law firms.
Scowty builds the brand, logo, and website for solo attorneys and small law firms, then runs the monthly SEO and AI-search work that keeps the firm showing up when a prospective client searches Google or asks ChatGPT for a lawyer. Built for solo practitioners and firms of a few attorneys anywhere in the United States, entirely online.
Serving law firms across the United States, entirely online.
01What your site needs
What a law firm site has to
get right.
A page for each practice area
A client searching for a family lawyer or an injury attorney needs to land on a page about that, in plain language, with a clear next step. Scowty writes one for each area you practice, in your voice, for you to approve.
Intake that works from a phone
Most prospective clients find a lawyer on their phone, often at a stressful moment. Your number, a short consultation form, and your office hours sit at the top of every page, so a call or a consultation request is one tap away.
Credentials and experience, without promises
Where you went to school, how long you have practiced, and how you work with clients. We write about your experience and your process and leave out guarantees of results, which most state bars prohibit anyway.
Found by Google and by AI assistants
Asking ChatGPT or Gemini for a lawyer is now ordinary. The $49/month plan tracks whether your firm is named, publishes content in your voice, and shows you who the AI assistants recommended instead of you.
02How it works
Dream it.
Build it.
Brand, website, and the monthly work that keeps law firms found. Start at step one and Scowty guides you the rest of the way.
Tell Scowty about your practice
Your firm's name, where you practice, the areas you take, and the kind of client you want to reach. A short chat is all it takes, and a brand direction appears in under a minute.
Approve your brand, logo, and site
Scowty drafts your brand story, six logo options, and a full firm website with a page per practice area. You review every page and nothing goes live until you say so.
Stay found, month after month
The monthly plan audits your site, publishes blog posts and Google Business posts you approve, tracks whether ChatGPT and Gemini recommend your firm, and emails you a report.
03Pricing
Start anywhere.
Bundle everything and save.
Legal marketing agencies typically quote several thousand dollars for a law firm website and bill a monthly retainer on top. Scowty builds your firm's brand, logo, and website for a flat price, and the monthly plan that keeps you found is $49.
Logo Maker
Six real logo options from your business name and trade.
$9one-time
Build Your Brand Story
Your brand foundation. Use it anywhere.
$99one-time
Build Your Website
Your brand and a live website at your domain.
$499one-time
Build Your Customer Base
Get found on Google and AI search. For the site you already have.
$49/mo
Build Your BundleBest value
Everything: brand, website, and three months of ranking work.
$549one-time
04Getting found
The searches we work to get you
found for.
What your customers type
Clients search by practice area and by place. These are the kinds of questions, on Google and inside the AI assistants, that the monthly plan works to put your firm in the answer to.
- lawyer near me
- best family lawyer in [your city]
- personal injury attorney in [your city]
- estate planning attorney near me
- criminal defense lawyer free consultation
- how much does a divorce lawyer cost
- immigration lawyer in [your city]
- business attorney for small business
- probate attorney near me
Practice areas we build for.
Every area gets its own page, written for the client who is searching for it. Solo practitioners and small firms, including:
- Personal injury
- Family law
- Criminal defense
- Estate planning
- Probate
- Real estate
- Immigration
- Business law
- Employment law
- Bankruptcy
- Elder law
- Workers' compensation
05Scowty research
Half of Florida’s dentists never come up in AI search.
Do you?
We asked ChatGPT and Google Gemini to recommend a dentist in all 67 Florida counties, 2,412 questions across 2,327 practices. 50.4% were never recommended once, including 295 practices with 500 or more Google reviews. Your customers ask the same assistants for a law firm. The free report shows whether you are in the answer.
06Questions
Law firms questions,
answered.
- How much does a law firm website cost?
- Legal marketing agencies typically quote several thousand dollars for a small firm's website, and many add a monthly retainer. Scowty builds your brand and website for a flat $499 (the brand story alone is $99), and the bundle with three months of SEO and AI-search work is $549. The monthly plan that keeps your firm found is $49. Every build includes a free logo and a 30-day money-back guarantee.
- Will the site respect my state bar's advertising rules?
- We write the way most state bars expect lawyer advertising to read: your experience and how you work, with no predictions or guarantees of results, and your firm name on every page. You review every page before it goes live, and the rules of your own state stay with you. Florida attorneys have a separate page on this site that walks through The Florida Bar's advertising rules in detail.
- Who writes the content, and will it sound like a lawyer wrote it?
- Scowty drafts your brand story and every practice-area page from your answers to a short set of questions, in your voice and in plain language a client understands. Nothing on the site is legal advice, and nothing publishes until you approve it. You can edit any line yourself or ask for a change.
- I already have a website. Can you work with it?
- Yes. The $49/month SEO and AI-search plan works with the site you have. It audits the site, drafts blog posts and Google Business posts in your firm's voice for you to approve and publish, tracks whether ChatGPT and Gemini name your firm, and sends a monthly report. Start with the free AI visibility report to see where your firm stands.
- Do AI assistants recommend law firms?
- They do, and most firms are missing. When we asked ChatGPT and Google Gemini to recommend a dentist in every Florida county, half of the state's 2,327 dental practices were never recommended once, including practices with hundreds of reviews. Law firms face the same gap. The free report shows whether your firm comes up today and the two changes most likely to fix it.
- Can my site show client reviews?
- Yes, where your state allows it. Many bars require a disclaimer with testimonials, and some restrict them further. Tell us the rule that applies to you and we build the review section to match, or leave reviews off the site entirely. The monthly plan also drafts responses to new Google reviews for you to approve.
- Do you work with solo practitioners?
- Yes. Scowty is priced for a solo practitioner or a firm of a few lawyers. Everything runs online through a short chat, so you can build on your own schedule. If you would rather talk to a person, click Talk to Scowty on any page and ask for a human, or email hello@scowty.com.
Scowty uses AI to draft your brand, logo, website, and monthly content from your answers. You review and approve everything before it goes live, and everything Scowty makes for you is yours. Nothing Scowty writes is legal advice. Your state bar's advertising rules apply to your site and stay your responsibility.
Ready to get your firm online?
Start free.
Tell Scowty about your practice and get a free brand direction in under a minute, no account needed.